This Privacy Policy explains how Iconic CLS, a luxury private chauffeur and concierge service based in Los Angeles, California, collects, uses, and protects the personal information of our clients and their representatives.
We collect only the information needed to provide our chauffeur and concierge services, including:
We use your information to deliver and support our transportation services, including:
We also use information about how visitors use our website to improve it and to measure our advertising, as described in section 6.
If you provide your mobile number, we use it to send transactional messages about your trips — booking confirmations, chauffeur assignments, and status updates. Message frequency varies based on your bookings. Message and data rates may apply. You can opt out at any time by replying STOP.
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. SMS opt-in consent and phone numbers are never sold or shared with anyone for their own marketing.
Executive assistants who use the Iconic CLS app for assistants may connect a Google or Microsoft work account so that Aura, our concierge, can understand an executive's day and correspond on the assistant's behalf. Connecting an account is optional, happens through Google's or Microsoft's own sign-in, and can be undone at any time.
Calendar. When you connect an account, we list the calendars it can see so you can choose which ones Aura may read, and for which executive. Only the calendars you choose are read. We keep a working copy of the events on those calendars (titles, times, locations and attendees) so Aura can plan pickups, check that a proposed meeting fits the day, and notice when something moves. Calendars you do not choose are never read or stored. We do not create, change or delete calendar events.
Email. If you also allow it, Aura can send email from your connected account, as you, for the conversations you have asked her to handle, such as arranging a meeting time with another assistant. Every message she sends copies an office address we operate for you, so replies reach her through that office copy. Aura does not read your inbox: the Google permission we request allows sending only, and we request no permission to read Gmail. On Microsoft accounts the sending permission is likewise send-only. Sending, and the separate awareness described next, are two permissions, each allowed or declined on its own.
Noticing replies on her own conversations (Microsoft accounts, optional). If you connect a Microsoft account, you can separately allow Aura to notice activity on the email conversations she is already handling for you. When you do, Microsoft tells us that something arrived on one of those conversations only, and we read that message without its body: who it is from, who it went to, when, and the delivery headers. From that, Aura can notice that a reply arrived, that an automatic out-of-office response came back, that a message could not be delivered, or that you replied to the conversation yourself. This permission does not give Aura the text of any message or any attachment. If someone replies to you without your office on copy, Aura can tell you that a reply arrived; she cannot see what it says, and she asks whether you would like to forward it to your office. Conversations Aura did not start are not subscribed to under this feature, and we receive nothing about them. This is not inbox reading: Aura does not read, summarise or sort your mailbox. You can turn the awareness off in the app or revoke it in your Microsoft account settings at any time, and sending continues to work without it.
What we store. The sign-in tokens the provider issues are stored encrypted and used only to read the calendars you chose, to send the messages you approved and, where you allowed it, to notice activity on the conversations Aura handles. For those conversations we keep the messages she sent, the replies that reached your office address and, under the awareness permission, a record of what was noticed: that a reply, an automatic response or a delivery failure arrived, who sent it and when. Never a message body. Everything belongs to the arrangement it concerns, so you can see what was said and what was agreed.
Google user data. Our use of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements. We use Google user data only to provide the features described above. We do not use it for advertising, we do not sell it, and we do not transfer it to others except as needed to provide the service, with your consent, or as required by law. No one at Iconic CLS reads your Google data except with your permission, for security purposes, or to comply with the law.
Disconnecting. You can disconnect an account in the app at any time, or revoke access from your Google Account or Microsoft account settings. The awareness permission can be withdrawn on its own, in the app or at Microsoft, without disconnecting the account or losing sending. When you disconnect, we delete the stored sign-in tokens and the calendar copy at once, and we stop Microsoft's notices for the account. Records of the conversations Aura handled stay with your arrangement history under the retention terms below, and you may ask us to delete them.
We do not sell your personal information, and we do not share it with third parties for their marketing purposes. We share information only as needed to provide our services, to measure our website and advertising as described in section 6, or as required by law:
We use Google Analytics and Google Ads on iconiccls.com and our reservation page, and Microsoft Clarity on iconiccls.com, to understand how the site is used and to measure whether our advertising leads to reservations. These services use cookies and similar technologies to record the pages you view, the links and buttons you use, your device and browser, your approximate location, and the website or ad that brought you to us. Clarity also records how you move through a page, such as clicks and scrolling, so we can see where the site is unclear. Google and Microsoft may collect information about your activity over time and across other websites, and they handle it under their own privacy policies, including Google's at policies.google.com/technologies/partner-sites. We also keep one cookie of our own on iconiccls.com and our reservation page. It notes which website, search or ad brought your browser to us, the page you arrived on, any campaign name, and the date. If you send a reservation request, that note and your device's time zone are included with it, so we know how clients find us. The cookie holds nothing else and expires after 90 days.
When you send a reservation request, we tell Google the fare amount and the confirmation number so we can see which pages and ads lead to reservations. If you arrived from one of our ads, we keep the ad click code Google adds to the link with your request. We never send these services your name, email address, phone number, addresses or payment details. Nothing from the connected accounts described in section 4 is used for analytics or advertising.
We use reasonable administrative and technical safeguards to protect your information. Sign-in tokens for connected calendar and email accounts are stored encrypted, and access to your data is limited to the people and systems that need it to serve you. No method of transmission or storage is completely secure, but we work to protect your data at every step.
We retain your information for as long as needed to provide our services, maintain trip, arrangement and billing records, and meet legal and accounting obligations. Calendar copies and sign-in tokens from a connected account are deleted when you disconnect it. You may request deletion of your information where we are not required to retain it.
You may opt out of SMS messages by replying STOP. You may disconnect a connected calendar or email account in the app at any time, or revoke our access from your Google Account or Microsoft account settings. You may contact us to update your details or request access to or deletion of your information. You may block or delete cookies in your browser settings, install the Google Analytics opt-out browser add-on, and manage ad personalization in your Google account. Our website does not respond to Do Not Track or similar browser signals.
For any questions about this Privacy Policy or your information, contact us at support@iconiccls.com.