Privacy Policy

This Privacy Policy explains how Iconic CLS, a luxury private chauffeur and concierge service based in Los Angeles, California, collects, uses, and protects the personal information of our clients and their representatives.

1. Information We Collect

We collect only the information needed to provide our chauffeur and concierge services, including:

• Contact details — your name, mobile phone number, and email address.
• Trip details — pickup and drop-off locations, dates and times, stops, flight information, passenger count, and special requests.
• Booking and communication records — messages you send us by text or email, and bookings made on your behalf by an executive assistant.
• Payment information — handled by our payment processor; we do not store full card numbers on our systems.

2. How We Use Your Information

We use your information solely to deliver and support our transportation services, including:

• Arranging, confirming, and fulfilling your bookings.
• Assigning chauffeurs and vehicles and coordinating your trips.
• Sending booking confirmations, chauffeur assignments, and trip status updates by SMS and email.
• Providing customer support and responding to your requests.

3. SMS / Text Messaging

If you provide your mobile number, we use it to send transactional messages about your trips — booking confirmations, chauffeur assignments, and status updates. Message frequency varies based on your bookings. Message and data rates may apply. You can opt out at any time by replying STOP.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. SMS opt-in consent and phone numbers are never sold or shared with anyone for their own marketing.

4. How We Share Information

We do not sell your personal information, and we do not share it with third parties for their marketing purposes. We share information only as needed to provide our services or as required by law:

• With chauffeurs and partner operators assigned to your trip, limited to what they need to complete the service.
• With service providers who process payments or deliver our messages on our behalf, under confidentiality obligations.
• When required by law, legal process, or to protect the rights and safety of our clients, drivers, or company.

5. Data Security

We use reasonable administrative and technical safeguards to protect your information. No method of transmission or storage is completely secure, but we work to protect your data and limit access to those who need it to serve you.

6. Data Retention

We retain your information for as long as needed to provide our services, maintain trip and billing records, and meet legal and accounting obligations. You may request deletion of your information where we are not required to retain it.

7. Your Choices

You may opt out of SMS messages by replying STOP, and you may contact us to update your details or request access to or deletion of your information.

8. Contact Us

For any questions about this Privacy Policy or your information, contact us at support@iconiccls.com.